Adidas Brand Design was tasked with creating a primier brand expreince for the athlete James Harden.
Art Direction: Joe Connell
Role: Illustration, 3D Modeling
All images owned by Adidas Brand Design.
BRAND BOOK PRESENTED TO HARDEN
PITCH BUILD ITERATIONS
In addition to the illustartion for the brand booked I assisted in modeling the presenation space.
VIEW FROM THE ENTRANCE
HARDEN AND TEAM WALKING INTO SPACE
HARDEN AND TEAM ON STAGE
HARDEN TALKING WITH DESIGNERS IN COLLABORATION SPACE